How does Naval explain "compounding relationships"?

Here is the translation:

Hey, regarding what Naval said about "compounding relationships," it's actually a really fascinating concept. It might sound a bit "utilitarian," but it's precisely the opposite—it emphasizes sincerity and the long-term.

Think of it like this:

Imagine you put money into an interest-bearing account. In the first year, you earn interest on the principal. In the second year, you earn interest not only on the principal but also on the interest from the first year. The longer time goes on, the more astonishing this "interest on interest" effect becomes. That's compounding.

Naval believes truly valuable relationships function the same way.


How is this different from ordinary friendships?

Ordinary, fleeting relationships are like simple interest calculations. You help me once, I help you once, transaction complete, no debts on either side. It's like putting money in an account where only the principal earns interest—the return is very limited. Much of the "socializing" and "networking" we do in life stays at this level.

Compounding relationships, however, are built on deep trust and long-term interaction. You don't need a little ledger to record “he owes me one, I owe him one.” Your relationship itself is the asset.

How do you build "compounding relationships"?

Naval's core idea breaks down into these points—essentially, it boils down to plain common sense:

1. Play "Long-Term Games" with "Long-Term People"

This is the most crucial point.

  • Long-Term Games: This means you're not in it for a quick win. Whether in business, partnerships, or friendships, your focus is on the next ten, twenty years, or even a lifetime. Your reputation becomes paramount because no one wants a long-term partnership with someone who's after a one-time deal.
  • Long-Term People: Find people who also play long-term games. They are usually honest, have integrity, and are consistent. With such people, you don't constantly need to guard against being exploited. Your trust accumulates over time.

2. Throw Away Your Mental "Ledger"

In compounding relationships, nobody dwells on short-term gains or losses.

If you help me immensely today, I'm genuinely grateful. At some point in the future when you need help, I won't hesitate to return the favor wholeheartedly. There's no explicit "IOU" between us. Because we both know we're "on the same team." Our goal is to make the pie bigger together, not to haggle over who gets a bigger slice right now.

This "all in" mentality is the catalyst for the compounding effect.

3. Show Your True Self, Attract People on the Same Wavelength

Naval strongly opposes the masked performance of “networking.” He believes it's a waste of time.

What you should do is figure out who you truly are, what you excel at, what you're passionate about—and then go do those things and express your authentic self. By doing this, people who share your values and appreciate you for who you genuinely are will naturally be drawn to you.

Building relationships with these people is almost "no-cost" because you don't need to pretend, and maintaining the relationship requires minimal effort. Your connection is based on intrinsic resonance, not external transactions.

What are the "Remarkable Returns" of Compounding Relationships?

When you consistently invest time and sincerity in a few key relationships, the compounding effect kicks in:

  • Opportunities Come to You: Because of your strong reputation and deep foundation of trust, good projects and good partners will seek you out. Your friends will, out of trust, actively refer their best opportunities to you.
  • Highly Efficient Collaboration: In high-trust teams, communication costs are minimal. You don't need to spend massive amounts of time drafting lengthy contracts or holding endless meetings to build so-called “consensus.” A look, a word, and everyone implicitly understands.
  • A Powerful Support System: When you face difficulties, you receive not merely polite sympathies, but sincere help and support from a group of people. This is a security that money cannot buy.

In short, Naval's "compounding relationships" isn't about teaching you how to use others. On the contrary, it teaches you how to build deep, unbreakable connections by becoming more sincere, more patient, and more focused on long-term value.

These connections are like a snowball. Starting small, as long as you keep pushing consistently in the right direction, over time, it grows larger and larger, ultimately bringing returns beyond imagination—both professionally and in life's happiness.