Where can one purchase high-quality Japanese skincare and cosmetics?
Hello! Planning some serious shopping in Tokyo? I totally get you! Diving into a beauty store is pure bliss. As for where to buy, different places offer different "vibes". I’ll break it down by category for you, ensuring you shop smart and enjoy the experience!
## 1. National Favorites: The Most Diverse 'Drugstores'
These are the most popular spots, with advantages like numerous locations, extensive product ranges, competitive pricing, and frequent discounts. All the popular over-the-counter (OTC) must-haves you want – like ANESSA sunscreen, SANA Soy Milk series, CANMAKE eyeshadows, Kiss Me mascara, and various sheet masks – can be scooped up here in one go.
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Matsumoto Kiyoshi (松本清)
- Features: Japan’s largest drugstore chain, with super noticeable blue and yellow signs. You'll typically find several in any bustling shopping area (like Shinjuku, Shibuya, Ginza).
- Tip: They often have discounted items – watch for the yellow sale tags! Downloading their app can sometimes snag you coupons too!
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Daikoku Drug (大国薬粧)
- Features: Famous for being "cheap"! Many items are genuinely well-priced, especially medicines and daily necessities. Stores might not be as flashy as Matsumoto Kiyoshi, but it's worth a visit to save.
- Tip: Many staff speak Chinese, removing language barriers. Great for bulk buying items like sheet masks, painkillers, or eye drops.
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SUNDRUG (サンドラッグ)
- Features: Another major chain, similar to Matsumoto Kiyoshi, but sometimes with unique discounts. Stores are usually bright, clean, and comfortable to browse.
- Tip: Products are neatly organized, making them easier to find. Also check for coupon deals.
【Drugstore Shopping Strategy】
- Compare Prices: The same item might be priced differently at different drugstores on the same street. If you have time, check a couple.
- Bring Your Passport: Purchases over a certain amount (usually ¥5,000) qualify for immediate tax exemption at the register (duty-free shopping). Remember your original passport!
- Check Labels: Some products are labeled "医薬品" (medicinal) or "医薬部外品" (quasi-drug) and may have different functions. Research beforehand if unsure.
## 2. Makeup Lovers & Stationery Fanatics' Paradise: 'Beauty Specialty Stores & Lifestyle Shops'
If drugstores feel too crowded, or you prefer comfortably testing products or finding more refined, niche brands, these spots are for you!
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@cosme STORE
- Features: This is the mecca for beauty enthusiasts! It brings Japan's famous @cosme beauty ranking lists to life. Products are displayed based on their rankings, from skincare and makeup to haircare tools – clearly showing winners and runners-up.
- Tip: Not sure what to buy? Follow the rankings! You can freely test almost all products here – an amazing experience.
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LOFT / Tokyu Hands (東急ハンズ)
- Features: These are large lifestyle shops stocking everything from stationery and kitchenware to travel goods. Their skincare/cosmetics sections are fantastic! They carry a very wide range of brands, clearly organized, often featuring trendy or seasonal limited-edition items first.
- Tip: LOFT's beauty section leans trendy and youthful, while Tokyu Hands often has more functional or "beauty tech" tools. Besides cosmetics, you can also find tons of fun Japanese design goods.
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PLAZA
- Features: Super cute and pastel-pink aesthetics. Alongside local brands, it imports many trendy overseas cosmetics and snacks. A must-visit if you love cute packaging or unique novelty items.
## 3. The Luxury Experience: 'Department Stores' (Focused on Service)
If you're after high-end "luxury/high-end beauty brands" like SK-II, Clé de Peau Beauté (CPB), DECORTÉ (Décorté), ALBION (Albion), POLA, or The Ginza, head to department store counters.
- Where to Go: Isetan (Isetan) in Shinjuku, Mitsukoshi (三越) in Ginza, Takashimaya (Takashimaya) are top-tier choices.
- Advantages:
- Superior Service: Counter consultants will professionally analyze your skin, recommend the perfect products, and demonstrate application techniques.
- Generous Samples: Purchases often come with many deluxe mini and travel-sized samples.
- Full Range: All colors and series will be in stock.
- Elegant Packaging: Perfect for gifts – the packaging is impeccable.
- Tip: Before shopping, check the 'Information' or 'Concierge' desk for tourist discount coupons (often around 5% off) – every bit helps! Tax refunds are usually processed at a centralized counter in the store.
## 4. Treasure Hunt Paradise: 'Don Quijote' - The Everything Store
- Features: Famous as "驚安の殿堂" (Extreme Bargain Hall), with a signature blue penguin logo. Stores resemble massive warehouses stacked high with goods – cosmetics, snacks, electronics, luxury items – they've got it all! Many locations are open 24 hours!
- Best For: Those who love a "treasure hunt" vibe or need late-night supplies. Prices are very competitive, but the environment is chaotic and crowded.
- Tip: Be mentally prepared; the store layout is a maze. Go with specific targets in mind or simply embrace it as an experience.
【Quick Summary】
- Want to buy popular must-haves cheaply, quickly, and all in one place → Drugstores (Matsumoto Kiyoshi / Daikoku Drug)
- Want a great experience, to test leisurely, or to find trendy items → @cosme STORE / LOFT
- Want high-end luxury brands and premium service → Department Stores (Isetan / Mitsukoshi)
- Want late-night shopping or a treasure hunt adventure → Don Quijote
Hope this guide helps! Have tons of happy shopping in Tokyo and come back loaded with goodies!