What channels should I use to find property listings? (e.g., real estate websites like SUUMO, HOMES, or real estate agencies)

Buying Property in Japanproperty searchreal estate websitesreal estate agenciesproperty search channels
Created At: 8/11/2025Updated At: 8/17/2025
Answer (1)

Looking for a Place in Japan? These Are the Must-Know Channels!

Finding a place is like a "treasure hunt"—you need to know where the map is. In Japan, the main "treasure maps" fall into these categories. Let me break them down for you.

First Stop: Online Real Estate Portals (Start with "Virtual Tours")

This is the first step for most people. These sites offer the largest volume of information and the greatest convenience. You can comfortably browse from your couch, filtering by area, price, and layout.

Key players:

  • SUUMO (スーモ)

    • Features: The "king" of listing volume, the undisputed industry leader. Covers buying, renting, new builds, and second-hand properties comprehensively. User-friendly interface with powerful search tools.
    • Best for: Everyone. Whether you're a beginner or a pro, start with SUUMO. Treat it as your "real estate search engine."

  • LIFULL HOME'S (ライフルホームズ)

    • Features: SUUMO's main competitor in listing volume. Stands out with diverse information presentation, like curated features and data analysis (e.g., "Most Searched Stations"). Offers a great browsing experience.
    • Best for: Everyone. Use it alongside SUUMO—sometimes you'll find hidden gems missed by the other.

  • at home (アットホーム)

    • Features: A veteran platform widely used internally by real estate agencies. Offers authoritative listings, especially in regional or less popular areas where surprises await.
    • Best for: If SUUMO and HOME'S don't have what you want, dig deeper here.

⚠️ Crucial reminder:

These sites are like massive "real estate marketplaces." SUUMO and HOME'S don't sell properties; they're platforms. Every listing is posted by a specific real estate agency.

When you click "Inquire" on a listing, your details go to that agency, and their agent contacts you. So, the same property might be listed by multiple agencies.

Second Stop: Real Estate Agencies (Your "On-the-Ground" Partners)

When you find a place online or want professional help, it's their turn.

Agencies come in two types:

  1. Major National Chains (大手不動産)

    • Examples: 三井のリハウス (Mitsui Rehouse), 住友不動産販売 (Sumitomo Realty), 東急リバブル (Tokyu Livable).
    • Pros:
      • Reliable & Trustworthy: Large scale, standardized processes, low risk.
      • Strong Resources: Access to premium listings, especially in prime locations.
      • Nationwide Network: Branches everywhere.
    • Cons: Can feel "corporate" and less flexible.

  2. Local Agencies (地域密着型不動産)

    • Examples: Small storefronts near stations, often family-run.
    • Pros:
      • Hyper-Local Knowledge: Know the area inside out—quiet streets, friendly buildings, etc.
      • Exclusive Listings: Some landlords only trust local agencies, offering "hidden" properties not online.
      • Personal Touch: Communication feels neighborly.
    • Cons: Service quality varies; many lack experience with foreigners.

How to choose?

  • Beginners: Prioritize major chains or check if SUUMO listings are from big brands.
  • Targeting a Specific Area: Walk into a local agency—you might find unexpected gems.

Third Stop: "Hidden" Channels (Advanced Tactics)

Beyond the mainstream, try these:

  • Developer Websites (デベロッパーの公式サイト)

    • For new builds (especially condos), check sites of major developers like 三井不動産レジデンシャル, 三菱地所, 野村不動産. They list new projects first—sign up for tours or viewings.

  • Neighborhood Walks (現地を歩く)

    • The simplest yet most effective method. Stroll through your desired area, look for "For Sale" (売出中/販売中) signs, and call the listed agent. Highly efficient and lets you experience the neighborhood firsthand.

To summarize, here’s my recommended process:

  1. Initial Screening: Use SUUMO and HOME'S for broad searches. Set your budget, area, size, etc., to gauge the market.
  2. Shortlisting: Contact 2–3 agencies for properties you like. Compare their responsiveness and service quality.
  3. Deep Dive: Choose a trusted agent. Share your needs—they’ll show you listings and suggest hidden options.
  4. On-the-Ground Recon: Walk around your target neighborhood. You might stumble upon the perfect place!

House hunting takes effort and strategy. Research thoroughly, ask questions, compare options, and find a reliable agent—it’ll make your journey smoother. Good luck finding your dream home!

Created At: 08-11 12:02:39Updated At: 08-12 02:03:29